Herb is a transformational leader. He has brought forward some astounding results for southwest airlines. Much of that would rely on his incredible charisma. Herb definitely shows a special quality in which his purposes, powers and extraordinary determination differentiate him above others. Some of his antics include dressing as Elvis and the Easter bunny, but also he has an outstanding image from his employees, peers, and the public. From that charisma some positive effects have resulted for Southwest. One of the results is a great similarity between Herb’s beliefs and his employee’s beliefs. Also a strong affection and emulation for Herb is present along with the strong identification with him. Herb is so into being with the people to learn what they need to succeed it has rubbed off. Pilots are known to man the boarding gate and ticket agents find themselves moving luggage. This is unheard of in the airline industry. Herb projects a wonderful vision and he constantly strives to it. His visionary mindset has passed to others as an incredible corporate culture has evolved at southwest.