One of Herb Kelleher’s most impressive ability is his never tiring drive and determination. He displayed this early in his career as a lawyer for Southwest. When Southwest first became commissioned to fly other Texas carriers made a huge attempt to keep them on the ground. The ensuing legal battle was fierce. In an interview with Herb he discusses the numerous all-nighters he pulled working on this. Then one day he finally beat the giants opposing him and Southwest took flight. Even once they were in air battles be
tween the airlines became physical enough to have the FAA step in. This was the basis for the “warrior spirit” at Southwest. Herb displayed a tremendous drive and achievement motive. Looking at
Herb displayed a tremendous drive and achievement motive. Looking at drive, Herb put forth very high energy into achieving his goals and was very persistent in applying that energy. Also he displays much achievement motivation. While Herb is worth millions he still continued to be CEO and drive the Southwest airline. He just found joy in his accomplishments and continued for that reason.